VALUES
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CRAFTED WITH A CONSCIENCE
The jewelry industry has historically been plagued by problematic and opaque business practices — both environmental and social.
Abel is dedicated to sourcing materials and implementing practices that either reduce impact as much as possible or, ideally, create positive ones. Our desire to treat the earth and the people living on it with care and respect drives every business decision we make.
As a very small business, we will experience limitations and missteps along the way, but we promise to approach these moments with humility and transparency. With this approach, we aim to empower our community and consumers with knowledge. By putting our values above profits, we hope to help build a new set of standards for the jewelry industry. You can read more about Abel’s sustainability practices here.
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JEWELRY TO WEAR FOREVER
Timeless design, quality craftsmanship, and attention to detail are foundational elements of each piece of Abel jewelry.
This is achieved in the pieces’ construction — solid gold and silver (never plated or filled) and master craftsmanship ensure they last forever, even with daily wear. It’s also embodied in the design principles that inform each piece — walking the fine line between classic and common, modern and trendy.
The ultimate aim is to create pieces that can be worn day in and day out over the span of a lifetime, eventually being passed down to future generations.
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COMMUNITY AT THE CORE
Personal connection and community are at the heart of Abel’s philosophy. From our customers to the vendors we work with, each interaction is treated not as a transaction but as a relationship.
A way we demonstrate this value is by keeping production local to NYC. Not only does this help preserve the tradition of skilled craftsmanship in our local community, but it also allows us to stay close to production, have hands-on access to quality control, and develop personal relationships with the people bringing our designs to life. It also allows us direct visibility into the financial, physical, and mental health of our partners.
Abel is purposefully small to ensure we are able to continue to foster these intimate relationships that only an independent business can cultivate. It’s a more expensive way of doing business, but to us, it’s worth it.